A partner, not a vendor. Invested in your outcome, not billable hours.
You do not need a finished brief to talk to us. Start where you are. 
The first call runs 45 minutes with no deck and no pitch. We want to understand the business: what you are trying to grow, where it keeps stalling, and what is causing that rather than what looks like the cause. Then we agree a plan. 
You leave with a read on the problem and the next steps, whether or not you end up working with us. If we are the right team for it, a proposal follows with scope, timeline and what we expect to accomplish. 
One Team. Zero Gaps
The Usual Way, And Ours.
Growth work usually arrives split across suppliers. Here is what that costs, and what changes when it is not split.
The usual way
- Ads with an agency, the site with a freelancer, tracking with whoever touched it last.
- Four invoices, four roadmaps, four versions of what the priority is.
- Every handover is a meeting, then an email chain, then a week.
- Each supplier is right about their part, and the gap between them is where the budget goes.
Still coordinating every part of growth yourself?
One bill, not five. One team replaces a stack of agencies and their overhead.
Hours back each week. We own execution so you stop chasing vendors.
Peace of mind. Your site, tracking, and automations just work.
Senior people only. Brief us once - no juniors, no babysitting.
Spend that pays back. Every dirham tied to real ROI, not vanity metrics.
Testimonials
Straight From Our Clients
True North Marketing handled online marketing for us in Dubai. They are extremely creative, efficient and self-starters. We loved their ideas and work & we saw great results in terms of engagement and leads month on month. Thanks to Thavi's analytical skills, we have been able to track parameters which we never did before. She's wonderful to work with.
True North Marketing handled our social media marketing, content & SEO strategy. They have brought us growth in engagement, leads & local Dubai traffic month on month. 100% organically. Thavi, the founder, is great at what she does and we enjoy working with her.
I can't recommend Thavi at True North Marketing highly enough. She came in and captured exactly what I do in a pilot session, experiencing it for herself first, which meant the videos felt real. The whole conversation was natural, exactly how I'd speak to any of my clients, and that authenticity came through in the footage. She handled the full scope from filming to edit, understood immediately that everything I do is data led, and was genuinely interested in the work rather than just pointing a camera. The results speak for themselves: the videos drove real enquiries and actual paid bookings, and the response on social media blew me away. On top of the creative work she was professional throughout, quick with turnaround and clear in communication. If you want someone who takes the time to understand your business and delivers work that actually converts, Tee is who you want.
Our experience with Thavi and her team at True North Marketing has been phenomenal. The advanced performance marketing and PPC advertising strategies they implemented for our brand have driven an incredible increase in our ROI. Their expertise in programmatic ads is unmatched across the UAE.
Working with Thavi's team at True North Marketing on our UI/UX design was a pleasure. As a premium digital design agency, they crafted a user-centered interface that has dramatically improved our customer retention. The seamless web application they created led to higher user satisfaction and repeat business.
Before We Start Working Together
Founders and operators who already have something running and want it to run harder. That is usually an ecommerce or services business in the UAE and GCC with a product that sells, a team that can move, and a number they are trying to reach. We are less useful to someone still testing whether the idea works at all, and we will say that on the first call rather than take the retainer.
Four disciplines sit inside one team: performance marketing, web and software development, creative and production, and AI systems and automation. In most agencies the campaign, the site it points at, and the tracking underneath it belong to three different suppliers. Here they belong to one team, which is why they tend to agree with each other.
Engagements run in four bands: AED 2,500 to 5,000, 5,000 to 10,000, 10,000 to 20,000, and 20,000 and above per month. The smallest of those is our floor. Which band applies depends on scope and on how much is being built rather than run. Pricing follows scope and deliverables rather than hours, and the exact number comes after the discovery call, in writing, before anything starts.
Both. A scoped project might be a website build, a brand identity, an automation system or a campaign launch. A retainer covers ongoing performance marketing, content, SEO or engineering. Plenty of clients start with a project and move to a retainer once they can see what the work is doing.
Yes, regularly. Most of our clients are in Dubai and across the UAE and GCC, and we have worked with clients in the US, the UK and Singapore. Strategy, development and reporting run remote by default, so time zones have not been the constraint.
We take over the areas where your in-house team is falling short or is not specialised, and we work in your tools so nothing sits in a silo.
Forty-five minutes, no deck. We ask what you are trying to move, what you have already tried, and what your numbers look like now. You get our read on the same call. If we need to see an account or a dashboard before answering properly, we will say so rather than guess.
Most engagements start the following week. We ask for everything we need from you up front, account access included, and by the end of that week the work has already started.
You work directly with the founders and the team running your account, and stay in touch with both.
By what is costing you the most right now, not by what is easiest for us to bill. Usually that means fixing measurement before spending against it, because a channel you cannot read is a channel you cannot improve. We agree the targets before the work starts and report against them in a live Looker Studio dashboard or a structured report. Impressions and reach do not go in it.
Questions?
Visit the FAQs